THE TECHNO OF TOMORROW: FOR A BETTER WORLD
At the junction where the renowned meets the revolutionary, come and find Swiss producer Several Definitions joining up with new Parisian imprint Lost On You to bring out some emotional techno with a philanthropic feel.Lost on You is the first electronic record label and benefit program to donate all money raised from album sales towards helping fight against malnutrition, hunger and sanitary problems in the poorest parts of Africa.
The label is a platform for talent, where talent becomes a way to help alleviate some of the toughest problems faced by tens of thousands of humans around the world. It is only fitting that such a refreshingly progressive label should release a pearl of evocative, forward-thinking techno for it's debut outing. This is where Jeremy Vieira, aka Several Definitions, steps in with his expertly produced EP for the label, Sierra.
It's heavily atmospheric and brilliantly produced, marrying analogue sensibilities with contemporary techno sounds to stunning effect. Sierra leaves you clinging onto the hope of a crescendo that always almost arrives. Smoke clouds the room. Kick drums stomp along in the dust of moving machines, forging a trail into the darkness. This is very personal techno -minimal, spiritual, transcendental. Gorgeous analog bass rips fill the otherwise monochrome industrial atmosphere with flashes of vibrant dark. Hats shake against the obstinacy of the way of things: an atmosphere of darkness gives way to something more hopeful.
This is where the ethos of Lost on You comes together- Several Definition's production offers a glimpse of the light at the end of the tunnel, and seems to speak for a world where things might get better.
Mastering by Pobla